Permission Data Sales Tool
IDEAS2IMAGE created a lead generation tool and product demo for Permission Data, so that the sales team could send customized presentations to potential clients.
Project Synopsis
Permission Data provides web businesses with valuable advertising tools that are unobtrusive and displayed on screen after the user has granted permission for an ad to be displayed. To support the firm’s business development efforts, IDEAS2IMAGE created a Flash presentation that can be customized by the in-house sales team and given to prospective clients. The tool employs animation and a navigaional system that allows users to explore the content in guided or passive modes.
To make the tool more flexible, IDEAS2IMAGE created a web management module. This allowed Permission Data’s staff to modify content in the Flash presentation and export a new copy of the file, all from a web browser. This meant that the Permission Data sales could be responsive to a prospect's request for information, by updating the content of the Flash piece. All modifications can be made by a nontechnical user, without the help of a Flash designer.
Process: Learn–Solve–Deliver
Multimedia is a dynamic medium, encompassing animation, video, and interactive technology. We examine your goals and target market, but also consider the degree to which the market will be able to engage the multimedia component that requires a specific technology to function. IDEAS2IMAGE builds accessible interfaces that rely on tools that are broadly adopted in the market. We research technology usage data to ensure that we are correctly selecting a supporting technology, so that multimedia platform does not become an impediment to user engagement.
Our team solves communication challenges by employing creative approaches to interface design, navigation, and effects, which allow your message to take center stage. We use the tools that are provided within a multimedia presentation to enable a user to interact with content in an intuitive fashion, without being concerned with the sophisticated programming that is powering the experience.
IDEAS2IMAGE delivers tools that are built in a modular way, so that they are easy to update and keep current. We leverage the knowledge gained during our discovery phase, so that your audience will enjoy a fluid user experience that supports your brand, goals, and vision.
